For all the disagreements.
For all the hassles.
For every time your best concept got slapped away with a casual, “we’re not going in that direction.”

For every time you heard "no."

By honoring the greatest of the rejects, Project Never shines the light of opportunity into those dark, hopeless moments of denial and dismay.

Graphic designers – upload your best rejected project. For the first time, there’s an award that could give it the fame it deserves.

PROJECT NEVER
Rejection never felt this good.

Project Never is a free awards competition created by graphic designers for graphic designers. Thousands of effective designs die each day – often for good reason. At the same time, successful designers and agencies generate many worthy ideas for each project or campaign, only one of which gets chosen for wider audiences. Project Never honors the most creative design concept that never reached production. ˆˆˆ

Anyone may submit, as long as the design concepts were developed between January 1, 2007 and December 1, 2008. Submissions must be projects, designs, or concepts that were proposed, but not mass-produced for an executed campaign.


As designers, we’re tired of paying a hefty entry fee for our designs to be rejected. Our only entry fee: the willingness to be slapped in the face again. We believe great concepts shouldn’t go unnoticed and our lack of an entry fee hopes to attract the best and bravest ideas.

Still unsure? Have no fear – we’re not here to steal your designs or take your concepts. We have plenty tucked away in our sketch books that have been rejected just like yours.


Entries may be submitted from any country, but must be presented in English.


All submissions must be sent to Project Never by December 1, 2008. Winners will be announced March 1, 2009.


Please describe what your concept was intended to do, had it reached its target audience(s). By the way – the point is not to blame anyone – clients, superiors, and professors usually have valid reasons for choosing how they choose, and they are often limited to choosing one among many concepts. Sometimes, though, for whatever reason, we feel the sting of a great concept left behind. Consider this its second chance. ˆˆˆ

All entries will be screened by Project Never moderators. Entries that qualify to advance will be judged by a select group of well-accomplished industry experts on the following criteria:

• Creative concept
• Presentation of submission
• Design quality and how the project would have been executed
• Impact on the viewer ˆˆˆ

Project Never will accept any print or web concepts. Please use your creativity to present your work, as it is an integral part of our judging. There are many ways to submit your concept and we value creative presentation.

Please submit all files in either .jpg or .pdf format. Total file size must be under 5mb. A project description (50-200 words) is also required. Please give us a brief overview of the project and its intended use had it gone into production.

Details
1. Download and complete our interactive PDF Project Never entry form.
2. Enter your concept using our upload form. Entries consist of both an entry form and a concept – incomplete entries will not be accepted.
3. Send your completed entry form to Project Never. Don't forget to put your name/business in the subject line.

Note: When sending your entry form and concepts, please use the following file-naming structure: "YourProjectName_concept.pdf" or "YourProjectName_entryForm.pdf "

Print Entries: Fill out the appropriate information on our entry form and upload your concept as a .jpg or .pdf.
Web & Interactive Entries: Fill out the appropriate information on our entry form and include a link to your concept.

Remember, presentation of entries is critical. ˆˆˆ

One award will be given to the graphic designer or design team whose unused gem outshines all others. In addition to the winner, the judges will also recognize a handful of other noteworthy submissions.

The winner will be profiled on projectnever.com, including judges' commentary, a bio of the designer and/or their company, as well as a link to their website. The winner will also receive a custom-built award – and have the honor of Project Never Designer of the Year. ˆˆˆ

If you have questions about Project Never, please refer to our FAQ section. If you are interested in sponsoring Project Never or have any questions that haven’t been answered, send us an email. ˆˆˆ

Sponsored by: